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‘Davido requests $5m for endorsement’

The team of Afrobeat musician, Davido has revealed that $5 million is the cost of getting the artist for endorsement over a calendar year.

According to a post by Billpoint CEO, Linus Williams, yesterday on Instagram, Davido’s team disclosed the cost of bringing the musician on board as an ambassador to his company.

The post titled “Re: Endorsement Deal Inquiry” reads “Hello Mr Williams, thank you for your email. Davido’s endorsement fee is $5m for a full calendar year and is subject to review at the end of the endorsement period. kindly let me know how you would like to proceed.”
Williams, it was gathered had initially prepared a whopping N150 million (approximately $205,000).

The Anambra tech guru  Linus Williams is the founder and CEO of the BillPoint app. The app was launched in April 2023 and is designed to enable users to easily purchase affordable airtime, data, and pay bills for their electricity and cable TV. Since its launch, the app has gained significant traction.

(Punch)

Raufu Musliyu

Raufu Musliyu is the Editor-in-Chief of News Flash Media Service. He is a PhD Student of Al-Hikmah University, Ilorin in the field of Mass Communication. Musliyu holds Masters of Science (M.Sc) Degree in Mass Communication majoring in Public Relations/Advertising. He also holds Bachelor of Science (B.Sc) and Higher National Diploma (HND) in Mass Communication. The Editor-in-Chief also bagged Post-Graduate Diploma (PGD) in Public Relations. He is an Associate of Nigeria Institute of Public Relations (NIPR) and Advertising Regulatory Council of Nigeria (ARCON). Musliyu is the Head of Corporate of Affairs & Administration of Abdulrauf Jimoh & Co.

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